Alert Reader Robster sends this along. This has been in circulation for a while and deserves a continued audience in these troubled times in our move to socialism.
Fascism - You have two cows. The government takes both, hires you to take care of them, and sells you the milk.
Communism - You have two cows. Your neighbors help take care of them [maybe] and you share the milk.
Capitalism - You have two cows. You sell one and buy a bull. Your herd multiplies, and the economy grows. You sell them and retire on the income.
The Purple Cow by Seth Godin might be the best in marketing capitalism.
SOCIALISM [Share the Wealth]: You have two cows. The government takes one of them and gives it to your neighbor.
SOCIALISM — BUREAUCRATIC: You have two cows. The government takes them and puts them in a barn with everyone else’s cows. They are cared for by ex-chicken farmers. You have to take care of the chickens the government took from the chicken farmers. The government gives you as much milk and eggs as the regulations say you should need.
SOCIALISM — PURE: You have two cows. The government takes them and puts them in a barn with everyone else’s cows. You have to take care of all the cows. The government gives you as much milk as you need.
The sales training on March 18th will present an overview of the dominant, popular sales philosophies and their application to selling ideas and products in for-profits, not-for-profits, government, military, media and academia.
Jack has developed a simple three step method to sell; to persuade:
The Push: gently encourage the client — overcome inertial.
The Pitch: the seller must always be in the debt of the buyer — never the reverse.
The Promise: selling is a long term relationship — love the client.
Jack Yoest, Adjunct Professor of Business at NOVA and President of Management Training of DC, is a former Armored Cavalry Officer in Combat Arms. For over 30 years he has managed software, health care and international human resource management companies. His experience spans the military, Fortune 500, government, start-ups, non-profits, media and academia.
He conducts sales and marketing and management training for professionals in industries from law to government, from for-profit businesses to charities.
He has sold car mufflers and intravenous catheters. He’s peddled tactics for night vision devices, partnerships with software developers, budgeting in public policy and media marketing for CEO’s.
Jack also served in the Governor’s Office of the Commonwealth Virginia as Assistant Secretary for Health and Human Resources where he acted as the Chief Technology Officer for the secretariat. He was responsible for the successful Year 2000 (Y2K) conversion for the 16,000-employee unit.
He was also a sales account manager with a medical device start-up and helped move sales from zero to over $12 million, opening over 300 accounts, resulting in a buy-out by Johnson & Johnson.
Jack has consulted across industries and in China and India. His first job out of high school was selling vacuum cleaners door-to-door in 1971.
Helen is also a Garden Scout and Stylist. In her work as a field editor for Better Homes and Gardens and their Special Interest Publications such as Country Gardens and Nature’s Garden, she scouts great gardens for their publications.
When a garden is chosen for publication, Helen works with photographers to style the photo shoot.
Just as every manager needs a business coach, every gardener needs a gardening coach.
Helen helped create this market niche. She is in great demand as a Garden Coach.
In her former career as a Vice President of an environmental company she learned how to shovel manure.
Good management training.
Carrying a rifle in Pakistan didn’t hurt either. (Working for an environmental client. Really.)
Here is Helen’s gardening mission statement,
GARDEN MISSION STATEMENT
Helen’s Haven is a sustainable, wildlife habitat, created to attract and feed birds, bees, butterflies
and for the enjoyment of friends, family, and visitors to educate, enjoy,
and to understand we are the earth’s caretakers, so let’s take care.
Nobel laureate Milton Friedman said that a cultural prerequisite of capitalism is the holding of truthfulness as a common virtue. When you can trust a merchant’s word, says Friedman, “it cut[s] down transaction costs.” Without adherence to common moral principles we must substitute external controls to govern business behavior; efficiency demands a framework of standards and accountability.
Even the 18th-century atheist philosphe, Voltaire, recognized this problem. Though he believed Christianity was an “infamy,” much like Christopher Hitchens, Voltaire wrote that “I want my attorney, my tailor, my servants, even my wife to believe in God…then I shall be robbed and cuckolded less often.”
So. If you are not a Jesus-lover, it is still good (and safer) to do business with ‘em. Less chance of getting cheated.
The Fools for Christ are easier to spot during Christmas.
The Commonwealth of Virginia is a terrific state to do business.
Alert Readers and my students well know the bias of Your Business Blogger(R) has toward Virginia — a talented labor pool, low taxes, and a right to work state (re: employees don’t have to join a union).
Virginia has had a business friendly culture since the county’s founding. A few decades ago the beliefs were memorialized.
Sic Semper Tryannis
Thus Always to Tyrants
A Code for Virginians
Developed by a special committee of the Virginian State Chamber of Commerce and adopted by the membership in annual session at Roanoke on April 9, 1942
Virginia was the scene of the first permanent English settlement in the New World. In its colonial legislative halls the fundamental principles of a new democracy were developed. Here the pattern of a government for a free people was evolved.
Patrick Henry sounded the keynote of the Revolutionary War. Thomas Jefferson wrote the Deceleration of Independence. George Washington led the army that made the formation of the United States a possibility. James Madison fathered the Constitution. George Mason’s Virginia Bill of Rights. Here in Virginia was launched the struggle for freedom that gave birth to a new government conceived and fostered by the sons of its soil.
It is fitting, then, that we who enjoy and seek to preserve the benefits that our forefathers provided for us, should reaffirm our faith in the principles upon which this nation was founded. We should pledge our support and dedicate ourselves, our institutions, our organizations, and our individual businesses to the principles whose adoption has brought our nation and our people to be the exemplars and leaders of the civilized world.
Since a system of free enterprise is not based upon any fundamental human right, the obligation rests upon our conduct of business that under this system the public welfare is best served.
To Virginians and Virginia institutions has come the opportunity to raise anew the battle cry of freedom, to crystallize into fulfilling action the tenets that have made of this a promised land. They who gave to us this priceless heritage will not sleep if we who now enjoy it let it slip from our grasp.
[Free enterprise may not be based on an enumerated right, but capitalism is Biblically based. The Commandment Thou shall not steal is a protection for private property and that property can only change hands — legally — with a willing buyer and seller.]
That we may express our faith in and pledge our support of our system of private enterprise the following code has been adopted by the Virginia State Chamber of Commerce to be displayed by all its members and proclaimed to the people pf this state and nation.
1. Business in all its forms, in all its activities, must command the respect, confidence, and support of the public and its own personnel. to this end it must keep its own house in order. only through the adoption and self-enforcement of ethical standards of conduct can business justify the right to freedom of action. By this means business can minimize the need of governmental regulation.
[Any human behavior needs to be protected from evil. Many cultures use government. We are blessed with self-government with self-regulation...enforced not with brute government, but with 'intermediating institutions' -- associations between citizens and government.]
2. The privilege of doing business in Virginia is freely acquired. It is a license to serve which imposes obligations upon business to deal fairly, openly, and honestly with the public, the employee, the investor, and the government.
[Virginia has low taxes and low barriers to entry to open a business.]
3. Laws regarding business should be based on the principle of guaranteeing freedom of action to all. They should prevent the abuse of power. Fulfillment of the statutes in spirit as well as in letter in an obligation of business.
[President Jefferson said that the purpose of government is to restrain evil -- not to do good.]
4. The freedom enjoyed by individuals in a democracy imposes commensurate obligations, applying equally to those engaged in business, professional, and governmental activity. All business enterprises, enjoying rights guaranteed to persons, must recognize the same obligation as are required of the individual.
5. The foundations of our established form of government rest upon the preservation of the fundamental, inalienable rights of the individual expressed in the Declaration of Independence, the Virginia Bill of Rights, and the Constitution of the United States of America. These rights can best be preserved under a system of free enterprise.
Bank Managers of the 1800′s would not recognize today’s Banking-Finance ethics let alone the bailouts. “Bankers’ Hours” would not come until over a hundred years later.
Huddleston & Bradford was a bank that transferred large sums of money — in safes on trains in London.
Edgar Trent was the bank owner and published “Rules for Office Staff” in 1854.
1. Godliness, cleanliness and punctuality are the necessities of a good business.
2. The firm has reduced the working day to the hours from 8:30 to 7p.m.
3. Daily prayers will be held each morning in the main office. The clerical staff will be present.
4. Clothing will be of a sober nature.
5. A stove is provided for the benefit of the clerical staff. It is recommended that each member of the clerical staff bring 4 lbs. of coal each day during cold weather.
6. No member of the clerical staff may leave the room with out the permission from Mr. Roberts. The calls of nature are permitted and clerical staff may use the garden beyond the second gate. This area must be kept clean and in good order.
7. No talking is allowed during business hours.
8. The craving of tobacco, wine or spirits is a human weakness, and as such is forbidden to the clerical staff.
9. Members of the clerical staff will provide their own pens.
10. The managers of the firm will expect a great rise in the output of work to compensate for these near Utopian conditions.
The Great Train RobberyAlert Readers know that Your Business Blogger(R) does not work on Sundays. It is indeed a Biblical injunction but taking a real day off per week is physically and spiritually a goodly habit to live by.
So Charmaine and I attempt to do nothing productive on the Sabbath day of rest (not that we are all that productive the remaining days…). We read for pleasure that day. My current “Sunday Book” is an early publication (1975) by Michael Crichton, The Great Train Robbery. Terrific read. Yes, it might even be better, if that were possible, that his later books.
Charmaine has been quoted by a number of outlets on Google’s recent policy decision to accept ads from pro-life supporters
ABC News Google OKs Religious Groups’ Abortion Ads
Google Agrees to Place ‘Factual’ Abortion Ads; Groups on Both Sides Question What That Means
By KI MAE HEUSSNER
Sept. 18, 2008–
As part of an out-of-court settlement with a British Christian organization, Google agreed Wednesday to display anti-abortion ads purchased by religious groups.
In April, The Christian Institute took legal action against the Internet search giant when Google did not approve an abortion-related ad with the text:
UK Abortion law
Key views and news on abortion law from The Christian Institute
At the time, Google said its policy did not permit the advertisement of Web sites that contain “abortion and religion-related content.”
Arguing that it was being treated differently because of its religious beliefs, the institute filed a lawsuit against Google under the U.K. Equality Act 2006, a law that prohibits religious discrimination.
Instead of continuing to fight the case in the court, Google reviewed its abortion ads policy and agreed to revise its policy….
Stateside, religious and anti-abortion rights groups are hailing Google’s decision as a victory for both free speech and people of faith.
“We really applaud Google for making the right decision and standing by freedom of speech. It really was outrageous to censor The Christian Institute,” Charmaine Yoest, a spokeswoman for the nonprofit, anti-abortion organization Americans United for Life (AUL), told ABCNews.com.
Yoest said AUL had not attempted to purchase abortion-related ads on Google. But she said she had observed discrimination when attempting to purchase ads for print campaigns.
“They raise the rates — that’s usually the kind of discrimination [we see],” she added.
NewsMax, Google Reverses Field, To Accept Pro-life Ads
Thursday, September 18, 2008 12:05 PM
By: Jim Meyers
Facing a legal challenge, the Internet search giant Google has relented and agreed to accept pro-life ads for the first time.
In April, The Christian Institute — a British organization — took legal action when Google did not approve an anti-abortion ad.
Google said at the time that its policy did not allow ads for Web sites containing “abortion and religion-related content.”
Charmaine is Acela-ing to NYC this morning to appear on FOX this afternoon at 2pm. A train is faster than a plane on this route.
Charmaine in St. Paul for the RNC convention at the Xcel Energy Center
The topic is still evolving, but the bookers, media set-up pros, and Your Business Blogger(R) is predicting a Palin debate…not about Biden.
(Unless the interview is on Biden’s loss of his first wife and child in a tragic car accident decades ago when Biden was first elected as young 29 year-old senator. Biden accuses the other driver of drunk driving. Which is not true. The car accident was ruled, well, an accident. Biden is slandering the other driver.)
When Charmaine was in St. Paul for the GOP platform committee meetings and the convention, she did a number of media spots. The most interesting was her interview on FOX’s Strategy Room hosted by Shepherd Smith, who did not want to talk about abortion. Not at all. He got so miffed, he walked off the set.
Read Charmaine’s dispatch at the jump. About the oddest thing she’s ever seen.
Update: hit time is 2:20 and topics concern the financial crisis and People magazine — more at the jump.